In 2022, it’s no secret that social media can be a powerful marketing tool for businesses of all sizes. However, this isn’t to say that every business is able to use social media platforms to their fullest advantage. While some companies are extremely well-versed in social media, others leave...
Video content has become an increasingly essential part of most businesses marketing strategies. With the rise of tech and other smart devices that allow us to record, it's easier than ever to create content that can be shared on different social media channels.
Live streaming and video-on-demand are just two...
Reusable bags are all the rage these days. Customers love them whether they're eco-conscious or not. For those who are eco-friendly and environmentally minded, however, they become a fantastic gift and offering any company can provide. They're a wonderful promotional tool as well because they can be easily customized...
Are you aware that according to research digital advertising and marketing industry is expected to grow to over $786.2 billion worldwide by 2026?
If you're not seeing any substantial fruit from your marketing efforts, then you might be asking yourself what else you can do to spread the word about...
According to research, 73% of people prefer video over text. This should be ample evidence for you to stop asking "why explainer videos are effective for marketing?". As a small business owner, the goal is to stand out against your competition with innovative marketing. I have put together this...
Every year comes with new challenges for digital marketers, and 2023 would be no different. In fact, we expect it to be the most revolutionary to date. Before we discuss the top digital marketing strategies of 2023, let’s first go through the rising and promising trends of 2021.
Starting with...
We have seen a steady rise in the number of foreigners investing in US post pandemic. It is attributable to the rapid rebound of consumer spending and the multitrillion dollar infrastructure plan of the Biden administration besides the friendly conditions and lucrative nature of the US market.
Financial pundits are...
These days, it can be hard to run a successful marketing campaign. Audiences are more cynical and more desensitized to marketing efforts than ever, as advertising has become a part of daily life and has infiltrated most physical and digital spaces. While attempting to engage this increasingly jaded audience,...